Worldview

In Confluence, our web log, we discuss Brand Vistas' approach to audience engagement strategy through the lens of current practices in branding, communications, and social networking. We encourage managers and decision makers interested in keeping up with emerging developments in branding and marketing communications to read and subscribe to Confluence. And of course we encourage all our readers to submit comments and spur discussion.

For longer treatments of the topics we love, we’re also assembling a representative set of current and previously published articles by Brand Vistas authors. For now, we’re making one available: Bob Duffy’s piece on Talent Branding, currently available online at the web site of the Intervista Institute.